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Kids
kids track |
Tuesday, March 27, 2007
| 1:30 |
Become a Multi-Master: Multi-platform, Multi-media, Multi-tasking. Sabina Spigel, Director, Promotions Marketing, Cartoon Network
Turner Broadcasting System, Inc. |
| 2:15 |
Who's Your Daddy? Understanding the Gen X Dad and the Role He Plays in His Kid's Life Wynne Tyree, President, Smarty Pants |
| 3:00 | Networking Break |
| 3:30 |
How Kid Content Changes the Promotions Game
|
| 4:15 |
KIDS in your face LIVE FOCUS GROUP FACILITATED BY GIRL SCOUTS USA |
| 5:00 | Networking Task:
Build a "mega" SandCastle for a "mega" prize |
Wednesday, March 28, 2007
| 1:45 | Club Libby Lu - Beyond a Shopping Destination. It is an Experience.
Nicole Moret, Director of Marketing & Public Relations, Club Libby Lu |
| 2:30 | Networking Break |
| 3:00 | Kids & Wellness: It's the Next Big Thing, But it's Already Here
Brendan Boyle, Principal, IDEO |
|
3:45 | Disney's High School Musical: A Case Study
Matt Palmer, Senior Vice President, Marketing, Disney Channel Adam Sanderson, Senior Vice President, Branding Marketing, Disney-ABC Cable Networks Group Mindy Stockfield, Vice President, Digital Media, Disney-ABC Television Group |
| 4:30 | YOUTH. Check. |