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IIR recognizes the contributions of these Media Partners. If you want like to learn more about media partnerships click here.
 Brandchannel.com Brandchannel is an award-winning magazine dedicated to providing the world’s leading online exchange about branding. Challenging readers to think critically, its free resources including original articles, industry expert white papers and global listings of jobs and conferences to enhance brand awareness. Join a community of over 102,000 subscribers and thousands more practitioners and learn about important issues affecting brands by signing up for updates at www.brandchannel.com.
http://www.brandchannel.com
 License! License! Global magazine is the leading business publication for manufacturers, property owners, retailers and marketers to gain insight into licensed consumer product merchandising, promotions, and exclusives; product and sales performance; co-branding opportunities and brand extensions. Following properties from creation through merchandising and promotions, License! Global magazine delivers and interprets the latest industry news, trend forecasting, demographic data and analysis, and product news.
http://www.licensemag.com
 Marketing.fm Marketing.fm is a leading Marketing & Advertising blog. The site offers industry news, developments, commentary, and the latest innovations in the world of marketing. Through articles and our weekly Podcast Marketing.fm, is a one stop source for trends and information. Marketing.FM provides insight within the evolving landscape of the Marketing, Media & Advertising industries.
The site and podcast were founded in late 2005 by Eric Friedman and Lee Jones who both currently work within interactive advertising. While employed at Grey & MediaCom, Eric and Lee found common ground in discussions of new media and innovative marketing strategy. Marketing.FM now ranks among the leading Marketing & Advertising Blogs on the Internet.
In addition to Marketing.FM, Eric & Lee co-founded the Marketing & Advertising Network, open to all bloggers, whose members include: Steve Rubel's MicroPursuasion, David Armano's blog "Creative, Logic, & Emotion", ANA Marketing Maestros. The readership is around 55,000 and currently has over 50 members.
http://www.marketing.fm
 MarketResearch.com MarketResearch.com opens the door to the world's largest collection of market research. As the single source for continuously updated market intelligence, MarketResearch.com offers more than 130,000 market research reports from over 550 leading global publishers.
Our research specialists save you time and give you unbiased, expert insights so that you can be confident you're getting the right research every time.
Not only do we help you identify the most valuable and reliable research, we deliver it.
http://www.marketresearch.com
 The Mobile Marketing Association The Mobile Marketing Association (MMA) is the premier global association established to lead in the growth of mobile marketing and its associated technologies. The MMA is an action-oriented organization designed to clear obstacles to sustainable market development, establish mobile media guidelines and best practices for sustainable growth, and evangelize the mobile channel for use by brands and content providers. The 400+ global member companies include agencies, advertisers, hand-held device manufacturers, wireless operators, aggregators, infrastructure providers, retailers, technology enablers, market research firms and all companies focused on marketing via the mobile channel. The Mobile Marketing Association's global headquarters are located in the United States. For more information, please visit www.mmaglobal.com.
http://www.mmaglobal.com
 Paramount Market Publishing Paramount Market Publishing, Inc. is your source for the best books available to marketing professionals. Recently published titles include The Kids Market: Myths and Realities, by James McNeal; Marketing to American Latinos: A Guide to the In-Culture Approach, by Isabel Vald's; and The Mirrored Window: Focus Groups from a Moderator's Point of View, by Judith Langer. Watch for the upcoming release of The Great Tween Buying Machine: Marketing to Today's Tweens, by David Siegel, Timothy Coffey, and Gregory Livingston; American Seniors: A Factbook on Aging, Health and Nutrition; and an exclusive report on the "whys" of discretionary spending. For a free catalog, call toll-free 888-787-8100, or check out our web site. http://www.paramountbooks.com
 Reveries.com Reveries is an online magazine centered on the insights, ideas and energies that drive the future of marketing. Written by, for and about the best and brightest marketing people in the world, Reveries is as intelligent, inquisitive and innovative as you are. http://www.reveries.com
 Toy Industry Association Toy Industry Association Inc is to promote toy industry growth globally, to ensure the industry's right to market and manufacture fun, educational and safe products to all ages in a free and fair manner, and in so doing support the positive development of children. http://www.toy-tia.org
 Ypulse Published by Anastasia Goodstein, Ypulse provides daily news & commentary about Generation Y for media and marketing professionals. Ypulse covers commercial teen media for teens (teen magazines, websites), entertainment for teens (movies, games, television, music), technology used by teens (cell phones, instant messaging, SMS), the news media's desire to attract teens (newspapers, cable news), marketing and advertising (targeting the teen market) and civic youth media (highlighting organizations efforts at promoting youth voices in media). Anastasia Goodstein (journalist) has worked with several leading consumer online & television brands including Current TV, AOL, and Oxygen TV. http://www.ypulse.comYouth Marketing identity created by
 United DSN
 TDmonthly Magazine TDmonthly Magazine, a division of ToyDirectory.com, Inc., provides new toy reports to 26,500 registered retailers and 4,500 suppliers in the toy, hobby, game and gift industry. TDmonthly Magazine offers editorial coverage of this rapidly changing industry, bringing to its readers the information they need to stay on top of their game. Monthly issues include in-depth analysis, trend reporting, commentary, reviews, and an interactive ToyShow where products are showcased. Visit TDmonthly at http://www.tdmonthly.com or call them at 310-979-4330.
http://www.tdmonthly.com
 Young Money Young Money magazine is the only national money and lifestyle magazine reaching the 18-24 year old market. Coupled with a significant online presence at www.youngmoney.com, we aim to be the go-to-source for today's young adult market when it comes to earning, managing, investing and spending money.
 National Geographic Kids Today's kids are better educated, tech savvy, and interested in the world around them. As such, National Geographic Kids is an interactive, multitopic magazine and website covering wildlife, entertainment, science, technology, current events, and dispatches from around the world.
NG Kids magazine is the largest magazine in the kids/tweens category! It is the original photo-driven kids' magazine, geared toward readers ages 6 to 14, with the exceptional photography you'd expect from the National Geographic brand.
By seamlessly integrating all National Geographic properties into one online experience JUST for kids - including buzzworthy new entertainment shows, beautiful books, magazine features and new education initiatives - NG Kids.com is an engaging & fun web site that encourages kids to explore and care about their world—and the people, places and animals in it.
http://kids.nationalgeographic.com
 Saturday Night Magazine Saturday Night Magazine is a lifestyle and entertainment magazine for the twenty-something audience. Mainly distributed on college campuses throughout Los Angeles and San Francisco, Saturday Night Magazines is an authentic, compelling voice that covers the tastes and trends of movers and shakers. A must read magazine that is witty and smart, appealing to both males and females. It is filled with fun interesting articles that have substance, heart and energy. You can check us out at www.snmag.com where you can download a free PDF version of the magazine. http://www.snmag.com
 ToyDirectory.com ToyDirectory®, is an online resource for toy retailers that helps them find great new products for their stores. The wholesale directory provides specialty toy store owners and buyers with information on products and services. The information is supplied by hundreds of toy manufacturers and gives 26,500 subscribing retailers access to a database filled with thousands of toys. http://toydirectory.com
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