Registration

Online Registration is open!

Spread the News!

Tell a colleague about Youth Marketing Mega-Event - they'll be glad you did!

Customer Service

Have a question about this event?
Customer Service representatives are available to help from 8 AM - 6 PM EST
Call 888-670-8200


Need Technical Assistance With this Website?
Send an email to IIR's Web Department

Speaker 1 on 1

We asked our speakers to shed some light on some questions we think you'd be curious about.
Here's what they had to say

Here's the Question: What's next?

globalizing youth, changing youth value sets & expectations

Amy J. Oberg, Futurist,
Kimberly Clark Corporation

changing Media & New Models of Consumer/Brand Engagement

Pete Healy, VP, Marketing,
Perfetti Van Melle USA

the diffusion of innovation - new technologies, like Youtube to SpreadShirt, are empowering a new breed of entrepreneurs and artists. This new, agile breed of entrepreneur can create professional products that ship directly to their end consumer. In a world of increased personalization, these entrepreneurs have leveled the playing field with corporate giants in the quest for cool.

Jeremy Gutsche, Chief Trend Hunter,
TrendHunter.com

full convergence into one device (Computers) for the use of media consumption. Brands replacing television studios as they pay for the production of entertainment content directly as they integrate their product messaging seamlessly. Networks will be bypassed by the Internet creating thousands of custom television networks funded by brands.

Matt Britton,
Mr. Youth LLC

Here's the Question: What is the most brilliant technology?

nature

Lynne Leger, VP, Strategic Marketing & Consumer Insights,
EMI

the promise of nanotechnology

Doug Wadleigh, VP Marketing,
Mattel, Inc.

the human brain

Steve Knox, CEO,
Procter & Gamble Tremor

the iPod

Jack Dearnbarger, . Director, Business Development,
Blockdot Games

the "off" button

Mary Sadeghy, Director of Marketing,
Charles & Helen Schwab Foundation

pliers

Pete Healy, VP Marketing,
Perfetti Van Melle USA

 

Here's the Question: What is your one wish for kids everywhere?

to grow up slowly and believe in Santa Claus for as long as they can

Rebecca Zogbi, Manager, Consumer & Brand Insights,
Dunkin' Brands, Inc.

to be safe, have adequate health care, adequate shelter, enough food and economic freedom to be able to have the time to discover what inspires them and turn that inspiration/ passion into their life's work.

Kevin Carroll, Author,
The Red Rubber Ball

clean water and peace

Suzie Reider, Chief Marketing Officer,
YouTube

that they stay connected to each other as there's nothing in life that replaces good friends

Kathleen H. Witsil, Senior Vice President,
JPM/Chase Card Services

adults engaged and interested in their development.

Will Warren, Executive Director, Client Partnerships,
Time Warner Global Marketing

Here's the Question: What's your prediction for the future of marketing?

segmentation will become more important as generational differences and ethnic differences continue to change the market place

Pat Wellen, Research Service Director,
Boy Scouts of America

"they" all become "us"

Bill Goodwin, President & CEO,
Goodwin

increasingly complicated. increasingly creative.

Radha Subramanyam, VP of Research and Planning,
MTV Networks Kids and Family Group

truth in advertising! (a must as consumers become more sophisticated)

David Riemer, President, Marketing,
Yahoo! Inc.

the consumer will become more savvy and more difficult to reach

Christine Williams, VP of Marketing Partnerships/International Franchise,
Tween Brands Inc.



Register | Venue | Contact | Download Brochure | Home | Back to Top
® 2006 IIR HOLDINGS, LTD. All Rights Reserved.