A CALL TO ACTION for all leaders charged with and committed to strengthening and advancing an organization with a sound strategic customer plan. This high engagement three-day experience spans cultures, departments and job titles. The result is an unparalleled facilitation of provocation, collaboration and communication of higher level thinking around the alignment of customer strategy with business relevant aspirations.
The opportunity for capturing data across touch points is exponential. Linking data driven behavior to business results, designing next generation customer experiences and measuring the impact of your customer programs is the difference between great and greater.
CUSTOMER EXPERIENCE DESIGN
Explore how VOC data and design principles can be used to engineer experiences across your organization.
MEASUREMENT & FEEDBACK
Drive change and optimize your sales force by measuring customer feedback through the entire customer journey.
Interpret, analyze and evaluate your customer strategy to ensure business relevance.
Integrate and leverage your customer touch points – measurement & ROI, linkage, VOC, social media technology, design principles, operational metrics, and senior leadership – to structure a successful and meaningful program.
We proudly announce all new keynotes from leading B2B and B2C companies covering The Power of Listening, Social Media, Big Data, Leadership, Culture, Emotion, Innovation, Ethnography, Trust and much more.
Your success lies in your ability to know your customer, to value your customer and all of their unique experiences. We invite you to join us at the 2013 summit to Craft Your Insights-Rich Customer Story – From Transparency to Trust.
"This conference is an excellent environment for gaining insight into the customer experience. From the best practices to overcoming challenges, each speaker brings a viewpoint worth considering."2013 Chairman - Scott Swift, Vice President, Customer Information, Hunter Douglas, Inc.