| Are you charged with setting the social media strategy at your organization?
Check out the sessions below focusing on STRATEGY: |
Optimizing Marketing Communication through Social Listening
Heddy Parker, KRAFT |
Brand Strategy: Protecting Brand Identity and Integrity Across Platforms
SPIGIT |
Strengthen Customer Contact Through Engagement
Nina Card, SCOTTRADE |
Marketing Strategy: Building a Private Community vs. Open Platform Bill Johnston, DELL • Frank Eliason, CITI • Mark Studness, VERIZON • Caroline Dangson, DACHIS GROUP |
Using Social Technologies to Reward Brand Loyalty BJ Emerson, TASTI-D-LITE |
Online Community as an Insight Tool for Usability Testing and Product Innovation
Natalie Dunbar, AT&T INTERACTIVE |
What's Next? The Future of
Jonny Sabbath, WME MARKETING |
Late Night Comedy Meets Corporate Social Media
Tim Washer, CISCO |
Using Social Media Learning's for Overall Brand Strategy
Michelle Spellerberg, CAREERBUILDER |
Harness the Power of Employees to Champion the Brand Online
Gina Debogovich, BEST BUY |
Creating an Integrated Marketing Campaign: Utilizing the Right Social Media Channels
Christine Cea, UNILEVER |
Pull Up a Stool: Meet eBay's "Chief Bartender"
Richard Brewer, EBAY |
What's Next? The Future of
Gary Stein, ISOBAR |
INTERESTED IN MORE THAN JUST THE STRATEGY OF SOCIAL MEDIA? THERE'S MORE: