Operations
| Are you charged with setting the social media strategy at your organization? Check out the sessions below focusing on OPERATIONS: | |
| The Wild Wild West: Scaling, Staffing and Funding Enterprise Social Media Nick Ayres, IHG |
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| Co-Designing an Enhanced Payments Experience John Tuders, BANK OF AMERICA |
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| Vendor/Partner Selection: Internal or Outsourcing? Ali Ardalan, INTEL • Amita Paul, OBJECTIVE MARKETER • Marie Schwartz, TEENLIFE • Christian Rubio, MOCOSPACE |
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| Connecting a Massive Online Audience via Off-line Events Esmee Williams, Jennifer Miller, ALLRECIPES.COM |
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| Leveraging Online Tools to Grow Your Business Damien Smith, YELP |
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| Don't Do This: Blunders in Community Management Rachel Luxemburg, ADOBE SYSTEMS INC. |
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| What's Next? The Future of Michael Becker, MOBILE MARKETING ASSOCIATION |
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| Operationalizing Case Study: Leadership & Management Ian Schafer, DEEP FOCUS |
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| Are Your Customers a Crowd or a Community? Thomas Knoll, COMMUNITY ARCHITECT |
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| From the Wisdom of Crowds to the Wisdom of Friends: Harnessing Facebook to Change the Face of Travel Adam Medros, TRIPADVISOR |
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| A Conversation with Tim Cercelle Tim Cerelle, DELOITTE & TOUCHE LLP. Rachel Happe, THE COMMUNITY ROUNDTABLE |
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| Managing a Global Community: Do's and Don'ts Jennie Ecclestone, GM |
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| What's Next? The Future of Miles Shapiro, PARTIQUE LLC |
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INTERESTED IN MORE THAN JUST THE STRATEGY OF SOCIAL MEDIA? THERE'S MORE: