6th Annual Senior Market Strategies 
Agenda Day One
| Tuesday, May 20, 2008: Main Conference Day One | |
| 8:00 | Registration & Morning Coffee |
| 8:45 | Welcome from Co-Chairperson Bob Donnelly, VP Public Policy & Regulatory Affairs, UNIVERSAL AMERICAN FINANCIAL CORPORATION |
| 9:00 | PANEL SESSION Jack R. Arnett, Market Manager - Avera Medicare Products, AVERA HEALTH PLANS |
| 10:00 | The Emerging Group Retiree Market Jean LeMasurier, Director, Employer Group Practice, GORMAN HEALTH GROUP |
| 10:45 | Morning Networking & Refreshment Break |
| 11:30 | Member Interaction Management: 12 Month Plan for Enrollment and Retention BG Jones Director, Business Development VANGENT, INC |
| CASE STUDY | |
| 12:15 | Marketing and Selling InitiativesWhile Meeting "ZeroTolerance" Compliance Policies Bernard J Buonanno, Jr., Senior Vice President, Marketing and Sales, UNIVERSAL AMERICAN FINANCIAL CORPORATION |
| 2:30 | DifferentiatingYourself in the Medicare Marketplace: It goes Beyond Brand Wayne Rosenberger Senior VP – Healthcare HARTE HANKS DIRECT Richard A. Magro Director, Product Development BLUECROSS BLUESHIELD OF TENNESSEE |
| 3:15 | CMS Featured Update Critical Guidelines and Expectations to Drive Greater Collaboration & Compliance David A. Lewis, Director, Medicare Advantage Group, CENTERS FOR MEDICARE & MEDICAID SERVICES Renee Kullick, Director, Licensing & Submissions, KAISER PERMANENTE |
| 4:00 | Day One Concludes |
| 4:45– 5:45 | Networking Cocktail Reception |
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