Segmentation 2.0... Actionable Strategies to Drive ROI

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Welcome.

This "home" was created for those who have already registered for this event.

We hope to provide you with a convenient place to find all the relevant information you might need to make the most of your experience before, during and after the event.

Check back often for agenda updates, documentation after the event, and frequent new additions to the site.

We value your opinions and want your experience at this IIR event to be unparalleled. Please let us know if there is anything we can do to ensure you have everything you need.

We wish you the best experience imaginable.
The Institute for International Research

On this page:


Hotel 411	Travel	Onsite Tips	Local Attractions

Agenda Updates	Testimonials	Questionnaire

hotel Hotel 411:

Be inspired by one of the most exceptional settings in Southern California. Atop the bluffs of La Jolla, California, overlooking the legendary Torrey Pines Golf Course and the majestic Pacific Ocean sits the newly renovated, Four Diamond Hilton La Jolla Torrey Pines hotel. You will experience a feeling of
seclusion yet remain close to everything that San Diego, California has to offer.

The Hilton La Jolla Torrey Pines hotel is conveniently located:

15 miles fromthe San Diego International
Airport and downtown San Diego
Minutes fromLa Jolla and (DelMar Racetrack)
Right next to Torrey Pines Golf Course
Near Birch Aquarium
Glider Port Park
Torrey Pines State Reserve
La Jolla Shores

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global executive Travel: Hotel Booking

All attendees can call the Hilton La JollaTorrey Pines to make your reservations.The phone number to make reservations is 877-414-8020 (open from 7:00 am-7:00 pm PacificTime).You must give the name IIR Conference to get the negotiated rate which is available until July 28th, 2008.

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tips Onsite Tips:

If you come with a group, split up to diversify the information you bring back to the office
Bring plenty of business cards
Come with an open mind
To ensure your personal comfort, bring a light jacket or sweater that you can put on or take off if you find the room too cool or too warm
Speak up and ask questions – it's the best way to get the information you're looking for
Keep a log of action points that you can implement immediately when you get back to the office
Complete and turn in your conference evaluation forms – that's the best way to let us know what YOU want
Take notes – due to confidentiality policies at some companies, full presentations may not all be available on the conference CD

And for events that feature multiple concurrent tracks...

Read the full agenda beforehand to select which sessions are best for you
Remember your rights: you can always get up and go to another session if the one you selected does not meet your standards

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Local Attractions: