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ROMI is moving!
IIR is making the most of ROMI's "Synergy" theme and incorporating this fantastic content into one of our other marketing events. We'll be making that announcement in the very near future.
In the meantime, we can recommend any one of these IIR marketing events:
Emerging Practices
Emerging Practices
Emerging Practices |
Tuesday, June 24th, 2008
11:45-12:30pm
Competitive Intelligence for Marketing ROI
Glenn Johnston, Director, Business Intelligence and Investigations Practice, Kroll
2:00-2:45pm
Small Company Budget, Big Results
Maryanne Bayoumy, Senior Preen Brand Manager, Lebanon Seaboard Corporation
2:45-3:00pm
OPEN SESSION
If you would like to present during this session please contact Simone Knapp at sknapp@iirusa.com or 212-661-3500 x 3104
Wednesday June 25th, 2008
11:00-11:45am
Counterintelligence for Marketing Professionals
Richard Isaacs, Senior Vice President, The Lubrinco Group
11:55-12:40pm
Personalizing Caller Experiences and Measuring Outcomes
Linda Amburn, Vice President - Subscriber Services Division, Blue Cross Blue Shield
2:00-2:45pm
Agent-Based Modeling and Simulation: ROMI isn’t just ROMI anymore
Guy R. Powell, Author, Return on Marketing Investment
