Why This Event Is For You
New for 2006:
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Provocative new theme – Raise the Bar – sets the stage for an experience
that will challenge you to break OUT of your comfort zone
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More than 125 breakthrough and action-oriented sessions
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Introducing a full day symposium on Media Research
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Increased standards established for presentation quality
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Highest percentage of practitioner speakers vs. consultant speakers EVER
The Key Deliverables
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Improve your performance with peer to peer best practice exchanges
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Identify the key processes and structures that will heighten your visibility in the executive suite
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Leverage new technologies to gain more holistic views of your consumer
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Unveil new insights that reveal how consumers really make decisions
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Develop path strategies that better integrate your research with internal counterparts
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Understand how to harness creativity to create more meaningful products and build stronger relationships
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Be more efficient in cost setting strategies and resource allocations
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Assemble more teams to maximize the value of your department