AGENDA AT-A-GLANCE

Monday, November 7, 2011 – Conference Symposia & Main Conference Kickoff Keynote

Segmentation	Shopper Insights	Social Media & Communities	Ad & Media Research
Mobile & Technology	BRIC & Emerging Markets	Trends & What's Next

8:00	The Future is Coming: Macro Economic Trends That Will Shape Consumer Behavior Decision Analyst
8:45	What's Next for America's Grocery Shoppers? Rodale
9:30	Networking break
10:00	How Rituals in Culture Empower Your Brand BBDO Worldwide Advertising
10:45	Understanding Trends in Household Dynamics to Spur Strategic Innovation Frito-Lay
11:30	Session delivered by Sachs Insights Visit www.themarketresearchevent.com for details
12:15	lunch
1:30	Teens & Their Money: A Deep Immersion into Teen Spending Behavior Using Social Media Research Technology C+R Research
2:15	Concept Optimization: Delivering Twice the Learning With A Singular Execution Infosurv Inc