Industry Trends

Symposium 7: INDUSTRY TRENDS

All symposia take place on Tuesday, October 14. There are 7 concurrent symposia. You can attend any session in any symposia.

8:15

Web Survey Design: The Emerging Research Record

Reg Baker, Ph.D.
Chief Operating Officer, Market Strategies International

9:00 5 Minute Transition
9:05

Survey Fatigue in Online Research Panels and its Effect on Future Cooperation and Response Rates

Cheryl Harris, Ph.D.
SVP, Research and Methodology, Lightspeed Research, Inc.

9:50 Networking Break
10:30

Survey research: A dying industry; can we save it?

Paul Peterzell
Vice President, Research & Market Analysis, Charles Schwab

11:155 Minute Transition
11:20

Achieving a “Census Balanced” Research Sample

Richard Brumfield
Executive Vice President, Marketing Research Services, Inc.

12:05 Lunch
1:30

Fractional Ownership Panel (FOP) in Action

Bill Russo
President, e-Rewards Market Research

2:15 5 Minute Transition
2:20

The Voice of the Respondent

Jacqueline Lorch
Vice President, Global Knowledge Management, Survey Sampling International

3:05Networking Break
3:35

The Gallup World Poll – Insights for Global Decision Makers

Larry Emond
CMO, Gallup

4:055 Minute Transition
4:10

The Superlongevity Revolution and the Advance Toward 400 Million

Michael Zey
Executive Director, Expansionary Institute: Professor of Management, Montclair State University: Author, The Ageless Society and The Future Factor: Forces Transforming Human Destiny

5:00Conclusion of Symposia
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