The Market Research Event 2006

Track 3 Trends and Innovations in Tools and Techniques
1:15	What Key Consumers Are Saying When We're Not Listening, and More Mark Rudzinski Managing Director Aeffect, Inc. Elaine Howard Vice President, Account Services Aeffect, Inc.
2:05	Back from the Future:a retrospective on what changes in innovations and trends in research practice from 2006 to 2036 will mean for today's marketers. Teddy Langschmidt Sr. VP of Innovation and Research Solutions Hotspex Inc.
2:55	Analysis of Blogs as Corporate Market Research James F. Newswanger, Ph.D. Corporate Intranet Research Manager IBM
3:45	Real World. Real Time. Real Results. Morphing technology to capture real consumer behavior and trends. Marla Commons, Ph.D. Vice President, Qualitative Research International
4:30	A Visionary Keynote Conclusion Peter Guber, Chairman and Chief Executive Officer Mandalay Entertainment Former Chairman and CEO SONY PICTURES ENTERTAINMENT

Customer Focus: Information to Engagement	Research for New Product Development & Innovation	Trends and Innovations in Tools and Techniques
Integration: Internal Disciplines	Analytics & Measurement	Best Practices