Brand Strategy

Brand Strategy & Design

These are sample of sessions that focus on "Brand Strategy & Design." To learn more about these sessions, download the program to access full session details.

Session Hosted by Anthem Worldwide
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Consumer–Centric Portfolio Management
Andres Siefken, Daymon Worldwide
Glenn Pfeifer, Daymon Design

Innovation –Transforming the Private Label Business Model
Alex Petrov, Safeway

Making it Matter: Creating the Business Case for a Brand Launch
Kelly Kraus, REI

Drinking the Private Label "Kool – Aid"
Roger White, Associated Food Stores

Branding with Southern Style
Lisa Edwards, Belk