PRIVATE BRAND MOVEMENT 2011 – IT'S GOING TO BE BIG.

From the producers of FUSE & Shopper Insights in Action, we present the 2nd annual Private Brand Movement, the first and only event to focus on the strategy of store brand design and development.

In 2010, this event attracted more than 150 senior-level leaders from the world's top retailers, brand and design firms – an unprecedented gathering of the best in store brand development. With more client-side practitioner perspectives than any other event of its kind, it quickly became an industry choice event. New for 2011, we're expanding the content to deliver the most comprehensive agenda on branding at retail covering everything you need from insight to creation to selling in-store.

Retailers gather to focus on building branded portfolios that really connect with their distinct customer needs and brands participate to think differently about their retail partners and CPGs attend to seek new ways to collaborate in a more holistic business sense.

The program is currently in development. Interested in getting involved?

TargetWalgreensSafewayThe Hershey CompanyFamily Dollar Stores

KmartAHold USAPhilipsMcDonald'sL.L.BeanAce HardwareCabela's

BloomSam's ClubSensibility Soaps MeijerOffice Depot Victoria Secret Beauty

Eric Ashworth Chief Strategy Officer Anthem Worldwide "The growth of private brands to date has been significant in the States, but it's got a lot more potential."...access the full interview.