| Network/Agency SessionsTrack 1: Sessions Designed Specifically for Affiliates, Affiliate Managers, Networks & Agencies | Main Conference Day One | Tuesday, September 28th | Focus: Relationship Management 2:15: Day 1 Welcome from the Track Chair: Rebecca Madigan, PMA | | 2:30 | Current Trends and Innovative Affiliate Marketing Techniques You Should be Using NOW Peter Figueredo, Chief Executive Officer, Brainstorm Chaser, NETexponent | | 3:00 | My Coupons are Better than Your Coupons! How to Successfully Integrate Coupons into Your Affiliate Program or Publisher Site Brandon Zambroski, Content Manager, CouponSurfer, Inc. | | 3:30 | If You Build it They will Come: How I Lost Over $500,000 Sherry Comes, President & Founder, Majordomo’s, Inc., CoffeeCakes.com | | 4:00 | Afternoon Networking & Refreshment Break | | 4:30 | How to Improve your Affiliate-Advertiser Relationship (and Get a Higher Payout) Stephen Gelber, Director of Operations, COPEAC, Intermark Media Danny Agurto, Director of Distribution, Intermark Media | | 5:00 | Everything You Ever Wanted to Know About Internet Marketing Evan Weber, Chief Executive Officer, Experience Advertising | | 5:30 | Come Drink with Me BLOCK PARTY! |
| Main Conference Day Two | Wednesday, September 29th | Focus: Advanced Recruiting Techniques 1:45: Day 2 Welcome from the Track Chair: Rebecca Madigan, PMA | | 2:00 | Running Contests… Promotions… Prizes… Oh My! Maximizing Affiliate Excitement! Rob Gough, Affiliate Marketing Manager, Finishline.com | | 2:30 | Affiliate Cause Marketing: How a Social Mission Can Impact the Retention and Recruitment of Affiliates John Ujda, Vice President, Marketing, BetterWorldBooks.com Eddie Porrello, Affiliate Manager, BetterWorldBooks.com | | 3:00 | Afternoon Networking & Refreshment Break | | 3:30 | The New Key to Social Media Success: How an 18 Year Old Used Social to Top the Amazon Best-Seller List Grace Hatton, Best Selling Teen Author, The Guys, The Roses & The Regrets: The Girl to Girl Dating Guide, Co-Founder, Think Tank Media | | 4:00 | What Not To Do: 5 Reasons Why Your Social Media Strategy Sucks Michael Brito, Blogger, Britopian.com, Vice President, Social Media, Edelman Digital | | 4:30 | THAT’S A WRAP! Close of Performance Marketing Expo 2010 |
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