why should attend
WHY MEGA MASHUP
IIR and Ypulse have combined forces to focus on creating ONE event the industry can count on.
Any others frankly - don't come close. Mega Mashup is the first single, comprehensive
Millennial conference created to establish innovative strategies that target the 100 million
consumers born between 1982 and 2004 (currently aged 8-30) representing tweens, teens
collegians, young adults and the contemporary family.
Senior level managers, directors and above in marketing functions, brand and
development, shopper marketing, shopper insights, market research, package design across
consumer product goods and electronics being top industries.