THE Conference on Marketing

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This information is for the 2007 conference.
To view information about THE Conference on Marketing 2008, click here.

Day Two
Track E: Marketing Via New Media

1:45

Marketing Innovation: Today's Competitive Advantage

KEYNOTE:
David Scacco, Director, Vertical Markets Group,GOOGLE

2:30

The Inconvenient Truths of Engagement in a 2.0 World
Michael Keeshan & Cathy Constable, MagikBox
This session is sponored by BrandMuscle.

3:15

CONCLUDING KEYNOTES

Day Two Track Sessions

Track A: Marketing Leadership	Track B: Brand Management & Design	Track C: Marketing Communications

Track D: Segment Specific Marketing	Track E: Marketing Via New Media	Track F: Business to Business Marketing