"Make Smarter Decisions:"
Link Customer Investment to Business Performance

With all the data available across multiple customer channels, how do you understand what matters to your bottom line…and how act on it? For the past 14 years, Linkage Strategies has helped in making customer's a company's greatest asset by understanding what matters and where to spend. Ensure every dollar spend on your customers delivers optimal profitability.

Earning Customer Loyalty and Bottom-Line Results Tom Collinger, Associate Dean, Northwestern University	(Inter)Views from the Top: CEO/COO Spotlight Bob Peixotto, SVP & COO L.L. Bean, Inc.	Drive Business Performance Joey Fitts, Co-Author, Drive Business Performance: Enabling a Culture of Intelligent Execution

Lego Creates a Holistic Platform to Capture Cross- Channel Data Margaret Conley, Director of Consumer Insights.	Time Warner Cable Optimizes Delivers Profitable Customer Support Rosemarie Donzanti, SVP, Customer Care	Earthlink Links Over 700 Data Variables Across Channels Stuart Roesel, Director Customer Loyalty & Retention