• Make sense of CHANGING behaviour
• Link CONSUMER and SHOPPER insights
• Prove the BUSINESS VALUE of research
• Where shopper marketers and category leaders COLLABORATE
• Put SOCIAL at the core
• Discover new & next BEST PRACTICES from EMEA, UK and US
• Make INFORMED business decisions for your brand and your store
• Uncover the LATEST TECHNOLOGIES & METHODOLOGIES…Neuroscience, Virtual, 3D...and more
  

This event is all about actionability. The Shopper Insights in Action Conference has expanded into Europe bringing you Shopper Insights in Action International, an event that unites the world's most influential fast-moving consumer goods and mass retailers to share best practices, industry innovation and showcase the commercial value of activating research at retail.

Hear multi-national perspectives from today's leading researchers, category managers, shopper marketers and industry thought-leaders as we explore consumers and shoppers, how they shop, why they buy and how the digital world is changing everything. True to its brand, every session is 100% focused on the practical.