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Home»Events»6th Annual Shopper Insights...Event Overview»Agenda Day Three: Main Conference

6th Annual Shopper Insights in Action

Event Information

July, 19 - 21, 2006 | , ,

Agenda Day Three: Main Conference

Agenda Day Three: Main Conference

Friday, July 21, 2006

7:30Morning Coffee
8:00

KEYNOTE
The Tyranny of Choice: How Much Choice Can People Really Handle?

Barry Schwartz, Author, "The Paradox of Choice"; Professor of Social Theory
SWARTHMORE COLLEGE

9:00

KEYNOTE
The Future of RFID: Driving Efficiencies & Execution

Simon Langford, Global RFID Strategy, WAL-MART

9:45Break in the Exhibit Hall
10:15

Communicating with Shoppers in the Store: Pitfalls to Avoid & Advantages to Leverage When Utilizing Digital Media

Jeff Weidauer, Director, Brand Advertising, ALBERTSON'S, INC.

11:00

MANUFACTURER PANEL
Who ‘Owns' Shopper Insights & How is the Process Managed to Infuse Change?

Panelists: Karin Peterson, Senior Manager, Shopper Knowledge, KIMBERLY-CLARK

Michele Donohue, Shopper Insights Manager, COLGATE-PALMOLIVE

Scott Lamensdorf, Director, Retail Insights, Skincare, JOHNSON & JOHNSON

Phil McGee, Director, Shopper Insights, CAMPBELL SOUP COMPANY

Liz Boyd, Senior Manager, Shopper Insights, ANHEUSER-BUSCH INC.

Moderator: Jeff Friedlaender, Vice President, MEYERS RESEARCH

12:00Lunch
12:45

Dessert & Coffee in the Exhibit Hall

Concurrent Sessions Begin. Sessions are 45 minutes each with 10 minutes between sessions for switching. Attend sessions in any track you like. Listen. Learn. Enjoy.

INNOVATIONS IN INSIGHT COLLECTION

TAKING ACTION

RETAIL COLLABORATION & TRENDS

1:15

FEATURE
A Virtual Perspective on Shopping Behavior

Christopher Brown, CEO, SIMON DELIVERS

Steve Lauder, Vice President, Customer Relationships, SIMON DELIVERS

Innovations in Packaging that Grab Attention at the Shelf

Julie Fleischer, Strategic Director, Consulting, LAGA

Developing Competitive Strategies to Grow Your Retail Business: Tapping into Market Trends & Competitive Activity to Win with Today's Shopper

Nick Mysore, Director, Competitive Strategy & Insights, CONAGRA FOODS

2:10

Instant Shopper Feedback: Research Moving at the Speed of Consumer Choice

John Schulte, Director, Research Services, MARITZ RESEARCH RETAIL GROUP

Peter Mackey, Vice President, Research & Business Development, INVOKE SOLUTIONS 



Being Relevant, Getting Results

Bob Welch, Commercial Director, dunnhumbyUSA

Evolution of the Online Retail Environment

Jeff Resnick, Senior Manager, Consumer Research, EBAY

3:05

Tips for Maximizing the ROI for Shopper Insights Research

Regis O'Connor, Senior Manager, Marketing Research, FISHER-PRICE

Leveraging Shopper Insights for In-Store Solutions & Customer Leadership

Ben Ball, Senior Vice President, DECHERT-HAMPE & CO.

Ray Jones, Managing Director, DECHERT-HAMPE & CO.

Supercharge Innovation

Cedric Steele, Former Director, Insights & Innovation, GEORGIA-PACIFIC; Director, Vice President, Strategic Marketing & Senior Strategy Consultant, IMAGINATIK, LTD

 

4:00

CONCLUDING KEYNOTE
Retail Destination to Retail Journey: Commerce Through Culture and Community

Ron Pompei, Co-Founder & Creative Director, POMPEI A.D.

4:45

Conclusion of Conference

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