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In the news

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  1. Cutting Edge Eye Tracking Technology will be Unveiled at the Shopper Insights in Action Conference

    Cutting Edge Eye Tracking Technology will be Unveiled at the Shopper Insights in Action Conference
    In a Brandweek article from June 7th, P&G named Tobii as one of its “preferred partners.” The two had been working together since 2005, but the new deal takes things one step further: Tobii, the largest...
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  2. What Does Shopper Insights in Action Smell Like?

    What Does Shopper Insights in Action Smell Like?
    NEW YORK--(PRWire.com) — There is something special in the air at this year’s Shoppers Insights in Action Conference. Leading the industry once again, The Institute for International Research (IIR) is...
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  3. Inside Duane Reade’s Transformation: What Made Walgreens Take Notice?

    Inside Duane Reade’s Transformation: What Made Walgreens Take Notice?
    NEW YORK--(PRWire.com) — When the 50 year old NYC drug store chain, Duane Reade decided to rethink their brand and customer experience, they hired Joe Jackman. This career retail strategist and expert...
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  4. Winner of Survivor: Africa and Cancer Survivor Ethan Zohn to Keynote Opening Night Kick-Off of Partnerships 2010!

    Winner of Survivor: Africa and Cancer Survivor Ethan Zohn to Keynote Opening Night Kick-Off of Partnerships 2010!
    Ethan Zohn, the curly-haired soccer player who battled the elements and outwitted opponents to win Survivor: Africa, was diagnosed with Stage 2 Hodgkins disease in April 2009. After three months of intense...
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