Agenda at a Glance
Agenda listed below does not contain the full programme information. Download the full programme for:
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- Detailed descriptions of each keynote session
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PRE-CONFERENCE DAY 19 MARCH ASSOCIATION LED WORKING GROUPS & WELCOME RECEPTION
|10:00am – 12:00pm||Prepaid International Forum Led Working Group Global Expansion of the Prepaid Market|
|12:30pm – 2:30pm||Incentive Marketing Association Lead Working Group Lessons from Global Leaders: Harness Incremental Sales Through B2B|
|3:00pm – 5:00pm||Global Prepaid Exchange Led Working Group Consumer and Retail Trends – It’s Time for Prepaid|
|6:30pm|| CPI Card Group International Prepaid Reception
CPI Card Group is pleased to announce their Annual International Prepaid Reception to be held at a central London location. This exclusive evening is by invitation only so watch your inbox for your invitation from CPI Card Group.
THE GIFT CARD, GIFT VOUCHER AND RELOADABLE CARD SUMMIT 20 MARCH
|8:30am – 9:30am||Registration & Morning Refreshments|
|9:30am - 9:45am||Conference Open & Welcome|
|9:45am - 10:30am|| ECONOMIC ADDRESS
Keynote Address on what Europe’s Economic Climate Means for Payments & the Prepaid Industry Marion King, Former CEO,VocaLink
|10:30am - 11:00am||The Biggest Risk to Your Prepaid Program:
Legislation, Tax & Fraud Insights on AML guidelines, the 2nd EU E-Money directive, VAT and more – how are these regulations executed across different nations? See how VISA dealt with cross-nation implementation.
|11:00am - 11:45am|| Refreshments & Extended Networking Break:
Make the most of this one day intensive by making connections early. Our revolutionary and exclusive approach to corporate matchmaking connects you with the people you are most likely to benefit from meeting.
TRACK ONE: Scaling Your Prepaid Program
|11:45am – 12:15pm||B2B: How to Define B2B and What is the Benefit
With B2B accounting for nearly 45% of the annual gift card and gift voucher sales in the UK, learn about the different market streams and how to fit prepaid into B2B programmes.
|12:15pm – 12:45pm||B2C: Sales Promotion
Using Gift Cards and Gift Vouchers to Deliver – Lessons from global leaders.
|12:45pm – 1:15pm||B2E: Employee Benefits & Motivation
Why Prepaid Programmes are Top of the List When itComes to Employee Motivation
TRACK TWO: Marketing & Merchandising
|11:45am – 12:15pm||Time is Money –Case Study: Contactless Payments Wristwatch
For the first time, a consumer will be able to buy a pre-paid card-equipped-watch.Learn more about the innovation behind the technology, adoption challenges and how it can help to shape your next program.
|12:15pm – 12:45pm||Leave Your Wallet at Home – Case Study: Is there a Mobile Consumer Adoption Hurdle?
Strides in integrating mobile marketing and e-Gifting into your gift card programme & practical steps to best promote your products.
|12:45pm – 1:15pm||Rewards & Loyalty – Case Study: Trends in Effective Customer Retention Programmes
Learn what the new standard is in customer loyalty programmes, what your customers are expecting and how to exceed all expectations.
GENERAL SESSION RESUMES
|1:15pm - 2:15pm|| Lunch& Networking Break
Closed-Loop Rapid Fire Roundtable Industry Think Tank: Join leaders of successful closed-loop programmes as they discuss the challenges they face and the successes they have had.
|2:15pm – 2:30pm||Industry Research Presentation|
|2:30pm – 3:00pm||The Emerging Digital Gifting Market- Case Study: How Retailers are UsingThis New Currency to Drive Sales
|3:00pm - 3:45pm||How to Turn Your Social Media Networks into Revenue Generators
Keynote address on learning how to leverage your social media channels to do more than just network and interact with your consumers and convert these “connections” to clients.
Warren Knight, co-founder, Gloople
|3:45pm - 4:15pm||The New Players in Payments: How they are Changing the Look &Feel of Commerce and their Impact on the Prepaid Industry|
|4:15pm – 4:45pm|| Prepaid in Retail – Beyond Gift Cards
What other prepaid programmes can retailers benefit from. How retailers can maximise their brand and customer loyalty through open-loop programmes.
|4:45pm - 5:00pm||Paybefore AwardsEurope Presentation
Congratulate peers taking home inaugural awards for: Most Effective Prepaid Solution, Top Prepaid Retailer, Breakout Company of the Year and Most Influential Prepaid Executive.
|5:00pm – 5:45pm||Closing Reception|