Keynotes & Featured Sessions
The New Consumer: Celebrating Individuals, Cultivating Relationships Andreas Weigend, Former Chief Scientist, Amazon and Founder, Social Data Lab
Andreas Weigend Dr. Andreas Weigend is an expert on the future of big data, social-mobile technologies, and consumer behavior. Andreas teaches at Stanford University, UC Berkeley, and China's CKGSB. He received his Ph.D. in Physics from Stanford after studying in Germany and Cambridge, UK.
As Amazon's chief scientist, he helped create the firm's data strategy and customer-centric culture. Andreas founded the Social Data Lab, which connects faculty and students with companies looking to find new forms of engagement with their customers.
Andreas also advises innovative startups and regularly consults for large corporations including Alibaba, GE, Lufthansa, and MasterCard on how to leverage the Social Data Revolution.
In his speaking engagements, he shares insights on the untapped power of data and its irreversible impact on individuals, business, and society. Andreas lives in San Francisco, Shanghai, and weigend.com.
The Climate for Innovation Mark Polson, Vice President, Marketing, Creativity & Innovation, Global Management Strategies, The Estee Lauder Companies
Mark Polson Mark Polson is the Vice President of Marketing, Creativity and Business Innovation, part of Global Management Strategies (GMS) and has been with GMS since 2005. In his current role, Mark is responsible for the development and global facilitation of creativity and innovation programs, including digital media and consumer insights. He is leading the development of a new Corporate Marketing Education Program and works closely with the ELC Executive Education team to develop internal leadership programs at the Wharton School at the University of Pennsylvania and the Estee Lauder Companies Program at Bryn Mawr College.
Mark joined the Estée Lauder Companies in 1991 as Design Director for Visual Merchandising for the Estée Lauder Brand. In 1995, Mark moved to Corporate Packaging as Director of Display Development, responsible for the development of merchandising and point-of-sale materials. In that role, Mark's team expanded from servicing three brands to almost all brands in the Company portfolio. Prior to joining the Estée Lauder Companies, Mark developed expertise and background in global merchandising and store design with Revlon and extensive experience as an Industrial Designer in both corporate and consulting organizations.
Outside of ELC, Mark serves as an Adjunct Professor in the Graduate School at the Fashion Institute of Technology. He is a member of the Professional Development Committee for Cosmetics and Fragrance Marketing and Management Program in the FIT Graduate School
Mark holds a Bachelor of Industrial Design degree from Syracuse University, and a Masters in Professional Studies from the Fashion Institute of Technology.
Shifting Culture and Social Norms Through Media and Products Miki and Radha Agrawal, Co-Founders and Co-CEO's, THINX and Super Sprowtz
Miki and Radha Agrawal Miki and Radha Agrawal are serial social entrepreneurs. They are the recipients of the 2013 Tribeca Film Festival's "Disruptive Innovation Award" and named 2013's Forbes' "Top 20 Millienials On a Mission".
They are the founders of the acclaimed farm-to-table, alternative pizza concept called WILD in NYC. They have also since partnered with Zappos.com CEO Tony Hsieh to open the concept in Downtown Las Vegas.
Seeing that children rarely ordered vegetables on their pizzas - Miki an Radha teamed up again to develop Super Sprowtz, a children's media company designed to get kids to not only eat more vegetables but recognize the powers they can provide. Super Sprowtz now reaches over a million families around the world.
Their new undertaking is THINX, a high-tech, beautiful underwear solution for women to wear during their "time of the month" and beyond. Utilizing a "Buy One, Fund One" program THINX provides reusable pads for women in developing countries to help them stay in school. THey were 1 of 30 brands chosen to be in the TOMS Marketplace in 2014 and have beat out hundreds of teams in various other business competitions.
Miki is also the author of the Harper Collins published book, "DO COOL SH*T" on entrepreneurship and lifestyle design. It hit #1 on Amazon Bestsellers list.
Miki and Radha are identical, half-Japanese, half-Indian French Canadian twins. Former soccer players and graduates of Cornell University and embody the essence of social entrepreneurship.
Structured To Get To "Yes" Stuart Jenkins, VP Innovation, DECKERS
Stuart Jenkins Stuart Jenkins is the Vice President of Innovation at Deckers Outdoor Corporation. He oversees and drives the innovation initiatives at Deckers and its seven footwear brands, including brand giant UGG Australia, Sanuk, Teva and Hoka One One to name a few. His scope includes corporate culture building, footwear production, manufacturing processes, anti-counterfeit technologies, new materials development, technology licensing and brand acquisition. His expertise and entrepreneurial appetite, including a lifetime career of inventions, has taken him through many industries, including sports marketing, footwear, new technologies and education. He believes firmly that innovation can be the catapult to solving any problem, in life and work.
Much of Stuart's entrepreneurial spirit comes from growing up on a cattle ranch in central Nebraska. Integrity, hard work, and ethical standards were lessons he learned on the back of a horse, in the bed of a pick-up truck, and at a auction barn by his father's and brother's side. Stuart is also an avid runner and true lover of life.
Street Food and Community Space Brett Burmeister, Owner, Managing Editor, FoodCartsPortland.com
Brett BurmeisterBrett Burmeister, a Portland, Oregon native, is the managing editor and owner of Food Carts Portland, a resource for street food enthusiasts. He ate at his first food cart in 1991 and has never looked back, having logged roughly 1000 visits to street vendors in Portland and beyond. Brett has been featured by CNN, The New York Times, Saveur and The Guardian, among others. Not only can he tell you where to find the best chinese dumplings, he also advises street food vendors and helps them operate successfully within the often bewildering mobile vending laws. Brett has also consulted for other communities that want to emulate the Portland model. In 2013, Brett was a featured speaker at the World Street Food Congress in Singapore. He is a friend and advocate of mobile food vendors, and a very good eater. Find him at FoodCartsPortland.com.