| General SessionsGENERAL SESSIONS // TUESDAY APRIL 14 | 7:30 | REGISTRATION & BREAKFAST | | 8:30 | GREETINGS AND PERSPECTIVES FROM YOUR HOSTS Debbie Millman, Host, “Design Matters”; Author, “How To Think Like A Great Graphic Designer”; President, Design, Sterling Brands Cheryl Swanson, Cultural anthropology and visual branding expert; Principal, Toniq | | 9:15 | WHAT WE CAN LEARN FROM SPAGHETTI SAUCE: FINDING CUSTOMERS’ TRUEST TASTES Malcolm Gladwell, Writer on Science, Culture and Human Behavior | | 10:00 | TAKE A BREAK IN THE EXHIBIT LOUNGE. CHECK OUT OUR EXHIBITORS. GET A BOOK SIGNED BY MALCOLM GLADWELL. | | 10:45 | GENTLY STRETCHING YOUR BRAND TO DRIVE GROWTH Ellen Deutsch, Chief Growth Officer, The Hain Celestial Group | | 11:30 | CHANGING MINDS Milton Glaser, One of the Most Celebrated American Graphic Designers | | 12:00 | LUNCH. GET A BOOK SIGNED BY MALCOLM GLADWELL. |
Track Sessions // 1:15 - 4:00
DESIGN // STRATEGY // TRENDS | 4:00 | TAKE A BREAK IN THE EXHIBIT LOUNGE. GET A BOOK SIGNED BY DEBBIE MILLMAN. COOL OFF WITH SOME ICE CREAM. | | 4:30 | ENGAGING YOUR SENSES: MUSICAL PERFORMANCE BY JAZZ QUINTET BIPOLAR | | 5:00 | THE BAD GIRLS OF BRAND DESIGN Debbie Millman, President, Design, Sterling Brands Carol-Jacqueline Nardi, Director, Design and Innovation, Kraft Foods Darralyn Rieth, Director, Global Design, Campbell Soup Company Sharon Reiter Lindberg, Senior Design Manager, Unilever Lisa Rousseau, Group Manager, Packaging, Pepperidge Farm Pamela DeCesare, Founder, Brand Muse | | 6:00 | EXPERIENCE SMART COCKTAIL PARTY// Celebrate your passion for brand design with your FUSE friends. |
GENERAL SESSIONS // WEDNESDAY APRIL 15 | 8:30 | DESIGNING FUTURES: SURFING THE TSUNAMIS OF CHANGE Jim Dator, Professor and Director, Hawaii Research Center for Futures Studies, University of Hawaii | | 9:30 | MOVING BEYOND THE BRIEF: CREATING A BRAND ESSENCE THAT CONNECTS EVERYTHING THE BRAND DOES Terry T. Schwartz, Senior Director, Brand Design, ConAgra Foods | | 10:15 | TAKE A BREAK IN THE EXHIBIT LOUNGE. REJUVENATE IN THE CHILL OUT ROOM. | | 11:00 | WHERE DO IDEAS COME FROM? TRACING DESIGN TRENDS AROUND THE GLOBE Kate Betts, Editor, TIME Style & Design | | 12:00 | LUNCH | | 12:45 | SATISFY YOUR SWEET TOOTH IN THE EXHIBIT LOUNGE |
Track Sessions // 1:15 - 4:00
DESIGN // STRATEGY // TRENDS | 3:30 | CONCLUDING KEYNOTE // CURIOUSLY CURIOUS: IGNITING YOUR NATURAL CURIOSITY TO CREATE INSPIRED DESIGN Ken Carbone, Co-founder & Chief Creative Director, Carbone Smolan Agency; Author of “The Virtuoso: Face to Face with 40 Extraordinary Talents” | | 4:15 | THAT’S ALL, FOLKS. GET A BOOK SIGNED BY KEN CARBONE. SAY GOODBYE TO YOUR FUSE FRIENDS. |
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