Track - Wednesday

WEDNESDAY, 29th FEBRUARY
MAIN CONFERENCE DAY ONE BREAKOUTS
Choose from 3 Concurrent Tracks
TRACK 1: FAIL FORWARD CREATE A CULTURE OF CONTINUOUS LEARNING
13:30 The Freedom to Innovate, and Why Corporations Should Consider Having a Separate Research Team
Alfred Yoakim, Nespresso R&D Leader, Nestlé System Technology Center
14:00 Embedding Innovation Excellence in Your Business
Klaus Schnurr, Chief Executive, Pure Insight
14:30 The Art of Innovation Management
Hein De Keyzer, Chief Executive Officer,CogniStreamer
15:00 Close of Culture Track
TRACK 2: PROFIT AND PURPOSE ALIGNING SUSTAINABILITY AND BUSINESS OBJECTIVES
13:30 Achieving Success with Idea Management: Three Great Case Studies
Jesper Müller-Krogstrup, Co-Founder and Partner, Nosco
14:00 Creating Shared Value for Business, People and Society
Prof.dr.ir. Elke den Ouden, TU/e-Industrial Design, Philips Innovation Author, Innovation Design: Creating Value for People, Organization and Societyand Society
14:30 Implementing Sustainability in the Design Innovation Process
Eric Pass, Director, Member of the BOD, Corporate Planning & Communications, Nitto Europe NV
Elli Verhulst, Researcher and Lecturer, Artesis University College Antwerp, Department of Design Sciences
15:00 Close of Sustainability Track
ACADEMIC PERSPECTIVE:
Rethinking the Relationship Between Producers and Consumers: Designing with People at the Front End
Jeremy Myerson, Director, Helen Hamlyn Centre for Design, Royal College of Art
TRACK 3: DESIGN THERAPY ENHANCING LIVES... IMPROVING BUSINESS
13:30 Design as the Pathway to Innovating the Organization
Pamela Mead, Director of User ExperienceTelefonica
14:00
14:30 CORPORATE PERSPECTIVE:
Re-Thinking the Consumer/Producer Relationship Part 2
  • Cees van Dok, User Experience Design, TomTom
  • Hari Nair, Global Director, Advanced Concept Design, Whirlpool
  • Stefan List, Head of Industrial/Advanced Design, Cabin Innovation & Design, Airbus




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