| Summit
MONDAY, 27th FEBRUARY: Preconference Summits
Choose from 3 Concurrent Summits |
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SOCIAL MEDIA SUMMIT: THE INTERSECTION OF CUSTOMER AND WEB 2.0
| 8:45 |
Welcome from Track Chair |
| 9:00 |
The Social Media Experience: New Barriers are Fading
Floris Regouin, Social Media Strategist,
Philips Consumer Lifestyle |
| 9:45 |
Socially Synergistic Enterprise: Balancing Internal & External Collaboration to Improve Innovation
IBM |
| 10:30 |
Morning Networking & Refreshment Break |
| 11:00 |
Participatory Service Networks: The Shift to Distributed Value Co-Creation and Exchange
BBVA, Claro Partners |
| 11:45 |
A Culture Based on Trust, Not Control: Using the
Power of the Crowds
Maarten Korz, Innovation Manager, Rabobank |
| 12:30 |
Lunch |
| 13:45 |
Social Media, Innovation and Digital Re-Invention & Evolution
Dinis Guarda, Founder and Director Timizzer.com,
Guest Lecturer Copenhagen Business School |
| 14:30 |
Human Scale: The Power of Social Engagement to Transform Business Models and Unlock Hidden Value
David Armitage, Head of Enterprise Initiatives, Corio> |
| 15:45 |
BMW i Brand: Design Language and the Future of Mobility
Benoit Jacob, Head Designer, BMW i Brand, BMW |
| 17:00 |
Close of Monday sessions |
FUTURE TRENDS SUMMIT: FINDING THE NEXT VIBRANT ECOSYSTEM
| 8:45 |
Welcome from Track Chair |
| 9:00 |
Megatrend Survey: Swiss SME's Successful through
Innovation
Nicole Brändle Schlegel, Head Industry Analysis, Credit Suisse |
| 9:45 |
From Megatrends to Business Impact
Bayer MaterialScience AG |
| 10:30 |
Morning Networking & Refreshment Break |
| 11:00 |
Open Strategy: Using Wisdom of the Crowds for Identifying Future Trends
Volkswagen |
| 11:45 |
Trends & Innovation: The Perfect Match
Diana V. Carrico, Professional Trends Researcher, Creative Director, Lpdesign |
| 12:30 |
Luncheon for Monday Summit Participants |
| 13:45 |
Humanity in Every Touchpoint of Your Brand
Jean-Marie Shields, Global Trend Manager,
Starbucks Coffee Company |
| 14:30 |
On the Brink of The Networked Society
Patrik Regårdh, Head of Strategic Marketing, Ericsson |
| 15:15 |
Afternoon Networking & Refreshment Break |
| 15:45 |
BMW i Brand: Design Language and the Future of Mobility
Benoit Jacob, Head Designer, BMW i Brand, BMW |
| 17:00 |
Close of Monday sessions |
INNOVATION MANAGEMENT SUMMIT: MAKING INNOVATION SYSTEMATIC
| 8:45 |
Welcome from Track Chair |
| 9:00 |
How Does Google Stimulate Internal Innovation to Serve
Users and Clients?
Patrick Warnking, Country Manager, Switzerland, Google |
| 9:45 |
Tilting the Odds for Breakthrough Innovation
Rob Wilkinson, Director, Innovia Technology |
| 10:30 |
Morning Networking & Refreshment Break |
| 11:00 |
Nurturing and Graduating the Best Innovation Ideas in
an Efficient Manner
Francois Bertero, Strategic Marketing Manager, Dow Corning |
| 11:45 |
Igniting Latent Creativity: Surprising Stories from Within
Corporate Innovation
Mike Hatrick, Innovation Manager, Swisslog Warehouse & Distribution Solutions |
| 12:30 |
Luncheon for Monday Summit Participants |
| 13:45 |
Innovation Management – From Assessment to
Action: The European Union IMP³rove Initiative
Eva Diedrichs, Senior Consultant, A.T. Kearney GmbH |
| 14:30 |
Nurturing a Culture of Innovation in a Dynamic, Flexible, Global Organization
Gruppo Campari |
| 15:15 |
Afternoon Networking & Refreshment Break |
| 15:45 |
BMW i Brand: Design Language and the Future of Mobility
Benoit Jacob, Head Designer, BMW i Brand, BMW |
| 17:00 |
Close of Monday sessions |
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