Simon Woodroffe

Keynote Speaker

Simon Woodroffe, Keynote Speaker
Simon Woodroffe OBE
Founder
YO!


Wednesday Keynote Session

14:00 Using Innovation to Win New Markets

What do you do when you've been a roadie, a stage designer and a TV executive, have got to the age of 40, nearly run out of money and are unemployable with a family to support? You start a conveyor belt sushi bar. That's what Simon Woodroffe did and letting you into his world and mind tells you about what he learned along the way and how he stayed on the tightrope to open YO! Sushi, YO! Below, YO! to Go and now a
host of YO! spin-offs with which he hopes to eclipse Virgin and Easy.

Simon's session will include:
• Successful people fail • Revolutionaries
• 7 Meeting Rule • Imagined hindsight
• Outside the comfort zone • First Impression technology
• The World conspires to help you when you're committed
• "CAN I?" - Constant And Never ending Innovation

YO! Company is the wholly owned holding company of Simon Woodroffe that works with others to develop and seed finance YO! ideas and new YO! brands. Simon has this to say of just one of his innovations:

 

"I opened YO! Sushi in Poland Street, Soho on January 22nd 1997 with my life savings of £150,000. Within a week we had a queue down the block and we never looked back."

RadiYO! is a partnership between GCap Media and Simon Woodroffe OBE the founder of YO! Sushi, YOTEL and YO! Company.

The Heroes Show is a groundbreaking talk show delivered as a podcast through Creation Podcasts, GCap's new "Radio On Demand" initiative. Set against a backdrop of the River Thames, Simon invites influential people from the world of business onto his houseboat to find out what makes them tick.