Partners of the Youth and Family Marketing Mega Event

To partner with the Youth & Family Mega Event please contact:

Sponsorship
Sarene Yablonsky
Senior Business Development Manager- Sponsorships
P: 1-646-895-7474
F: 1-212-661-3018
E: syablonsky@iirusa.com

Media Partnership Opportunities
Hinde Liepmannsohn
Marketing Manager
P: 646-895-7307
E: hinde@iirusa.com

  • Sponsors


    • Youthbeat

      As a valuable resource for marketers, the YouthBeat syndicated report covers the world of kids, tweens and teens ages 6-18 – their shifting shopping behaviors, preferences, attitudes and interests. It also explores the contrasting and parallel views of their parents! Drawing from more than 8,000 monthly interviews, topics include electronics, spending, entertainment, social behavior, money, food and more!
      http://www.youthbeat.com

    • Geppetto Group

      The Geppetto Group, an integrated marketing agency focused on youth and the youth mindset, provides consumer insight-driven business solutions to clients’ youth-focused and youth-inspired businesses. Experts on youth and families (moms and dads), The Geppetto Group provides marketing solutions via integrated programs consisting of advertising, promotions, digital, as well as branding, new product development, strategic planning and research, character and content development.
      http://www.geppettogroup.com

    • Smarty Pants

      Smarty Pants® provides game-changing insights and ideas to youth and family marketers. The team of best-in-class moderators, researchers and strategists conducts innovative qualitative and quantitative research, leads brand positioning initiatives and develops winning new products for kids, tweens, teens and parents. Smarty Pants’ client partners include giants like Nickelodeon, Wrigley, American Eagle, Kraft, Microsoft and Electronic Arts.
      http://www.asksmartypants.com

    • The Sound

      The Sound is one of the worlds leading strategic research agencies with offices in NYC, London and Vancouver and clients including MTV, Pepsi, Axe and Jim Beam.

      The Sound is a 'grown up youth research agency', meaning they go a bit deeper than millennial fashions and fads (and are staffed by people with a few wrinkles and receding hairlines).

      The Sound recently launched the world's first insight based on-line TV channel (www.thesoundtv.com).

      http://www.thesoundresearch.com
  • Exhibitors


    • Quick Test/Heakin

      Quick Test/Heakin ranked #1 in customer satisfaction. Our professional team offers a diverse range of products and maintains a high level of service in the industry’s largest nationwide network of owned and operated mall based facilities. Our authenticated screening process guarantees that the right person is participating in your research project. Featured products: 3Q RESEARCH SOLUTIONS - Economic, powerful and valuable essential market research services and solutions to support, enhance and complete your study from start to finish. DATA COLLECTION - In-person, quantitative and qualitative methodologies to include mall intercept, focus groups, field services, Hispanic interviewing, low incidence interviewing, online and telephone. REAL PEOPLE. REAL RESULTS.
      http://www.quicktest.com
  • Media Partners


    • Brand Channel

      Brandchannel is an award-winning magazine dedicated to providing the world’s leading online exchange about branding. Challenging readers to think critically, its free resources include original articles, industry expert white papers and global listings of jobs and conferences to enhance brand awareness. Join a community of practitioners and thought leaders from over 120 countries and visit our website to expand your view.
      http://www.brandchannel.com

    • EPM Communications

      Research Alert is a twice-monthly newsletter delivering research on consumer behavior, attitudes, spending habits and buying preferences. You get the latest data from every sector of the consumer research community from major independent houses to small boutique operations, government agencies, and other valuable sources you may have never known existed! Let Research Alert stretch your research budget by doing the painstaking work for you - acquiring, sifting through, analyzing, and reporting on the best information we can find? - so you can find it quickly and easily, at a fraction of the cost. Subscribe now at www.epmcom.com/RA.
       
      http://www.epmcom.com/RA

    • Experiential Marketing Forum (EMF)

      The Experiential Marketing Forum is an international community of professionals, students and people who share ideas and keep abreast of the newest trends and exciting things happening in the world of media. Feel free to invite all of your co-workers and friends to join this great think tank and share ideas that benefit marketers and their customers on a global level. Experiential marketing gives customers an opportunity to engage and interact with brands, products, and services in sensory ways that provide the icing on the cake of providing information. When done right, it's the most powerful tool out there to win brand loyalty. Please invite your friends, students and co-workers to sign up and experience the EMF for themselves. We have lots of brilliant minds in this group. We're looking forward to tapping into yours!
      http://www.experientialforum.com

    • Fashion Trendsetter

      Fashion Trendsetter is an online fashion and color forecasting, trend reporting and news e-zine which serves up-to-date fashion information from the major trade fairs, trend reports and fashion forecasts.

      Dedicated to be the number one resource for the "Fashion and Color Trends", Fashion Trendsetter has a competitive advantage with its free of charge service among other trend offices. Focused on publishing the best color and fashion trend sources on the internet, our aim is to inspire our readers with our color and trend directions exclusively prepared for each season.

      Fashion Trendsetter is also a fascinating arena for new designers to showcase their creative designs of contemporary fashion and jewelries. Each month over 400,000 people read.

      http://www.fashiontrendsetter.com

    • THE HUB

      THE HUB looks like a magazine and reads like a magazine. But it is much more than just another magazine. It is a place where the best, brightest and boldest in marketing — clients and agencies alike — can exchange their best thinking. And it is dedicated to exploring insights, ideas and innovation as the ultimate drivers of success in marketing. Launched in July 2004, and published bi-monthly, THE HUB is brought to you by the editors of Reveries.com and Cool News of the Day.
      http://www.hubmagazine.com

    • Marketing.fm

      Marketing.fm is a leading Marketing & Advertising blog. The site offers industry news, developments, commentary, and the latest innovations in the world of marketing. Through articles and our weekly Podcast Marketing.fm, is a one stop source for trends and information. Marketing.FM provides insight within the evolving landscape of the Marketing, Media & Advertising industries.

      The site and podcast were founded in late 2005 by Eric Friedman and Lee Jones who both currently work within interactive advertising. While employed at Grey & MediaCom, Eric and Lee found common ground in discussions of new media and innovative marketing strategy. Marketing.FM now ranks among the leading Marketing & Advertising Blogs on the Internet.

      In addition to Marketing.FM, Eric & Lee co-founded the Marketing & Advertising Network, open to all bloggers, whose members include: Steve Rubel's MicroPursuasion, David Armano's blog "Creative, Logic, & Emotion", ANA Marketing Maestros. The readership is around 55,000 and currently has over 50 members.

      http://www.marketing.fm

    • Playthings magazine

      Playthings Magazine is the Toy Business Authority with a rich and vivid tradition of editorial coverage. Since 1903, Playthings Magazine has been a vital business partner to retailers and manufacturer's and is considered by many to be the "Bible of the Toy Industry." Playthings.com and Playthings EXTRA weekly e-newsletter provide an additional reach. Here you can find breaking news, announcements and events relating to the toy industry. Visit our website at: www.playthings.com and sign up today to receive our free weekly newsletter, Playthings EXTRA.
      http://www.playthings.com

    • POPON

      The Point of Purchase Online Network has become one of the fastest growing internet based resources in the Packaging, Display, Retail and Printing Industries. Guided by our vision to remain an unbiased information super-highway, POPON continues to make major strides by leveraging the power of collaboration and offering unparalleled insight to professionals like you. Please take a moment to visit popon.net and explore the wealth of information at your fingertips.
      http://www.popon.net

    • PromotionLINK

      RSL Communications helps sales people get leads. We publish PromotionLINK, an advertiser-supported newsletter that announces upcoming promotion opportunities and BrandBASE, the only database focused exclusively on the CPG industry, containing brand management contacts with unprecedented depth. Visit us at www.promotionlink.com and www.brandbase.com.

      http://www.promotionlink.com

    • Reveries

      Reveries is an online magazine centered on the insights, ideas and energies that drive the future of marketing. Written by, for and about the best and brightest marketing people in the world, Reveries is as intelligent, inquisitive and innovative as you are.

      http://www.reveries.com