June 18-20, 2007 | Hotel Fina Palace | Barcelona, Spain

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Event Overview

 

Unfortunately The Market Research Event Europe has been cancelled.
We apologize for any inconvenience this may have caused you. We truly appreciate your support. 

For information on our flagship event, The Market Research Event USA please visit www.themarketresearchevent.com.

Welcome to a unique event for career market researchers, insight experts and marketing directors. 

Creating a Note-Worthy Marketing Campaign through Consumer InsightsCreating a Note-Worthy Marketing Campaign through Consumer Insights
Olivier Bockenmeyer of Unilever
Olivier Bockenmeyer
Global Consumer Insight Manager
Unilever
Josephine Green
Josephine Green
Senior Director, Trends and Strategy, New Solutions Development
Philips Design
Using Qualitative Research to Create Innovative DesignsEnabling Research to Understand the "Algebra of the Consumer Mind"
Armin Pfoh of GE Global Europe
Dr. Armin H. Pfoh
Managing Director
GE Global Research - Europe
Howard Moskowitz of Moskowitz Jacobs Inc.
Dr. Howard Moskowitz
President & Author
Moskowitz Jacobs Inc.
Using Net Promoter to Increase Customer SatisfactionDeciphering Quality Data to Target and Respond to User Needs
chmolze of T Mobile International
Dr. Raimund Schmolze
Vice President Customer Insights
T-Mobile International
Martin Hayward of Dunnhumby
Martin Hayward
Director of Strategy and Futures
Dunnhumby
Every Presentation has Bottom-Line Impact

Beyond basic methodologies.
It's more than an event.
It is a destination where strategic leaders gather to discuss and celebrate the business value of market research and the ultimate power it will bring to the financial health of the business.

Spend 3-days applying insights to create new products, drive innovation and influence the overall marketing of the organisation.

Through real-life case studies and practical examples our qualified faculty of presenters will illustrate how market research (including online research, ethnography, usability, mobile technology, and segmentation) when used strategically can significantly impact your business.

What can you expect to experience in Barcelona this June?

  • Case study presentations from corporate companies including Intel, Vodafone, Arla Foods, Philips Design, Yahoo, Unilever, and more.
  • A full-day symposium dedicated to New Product Development and Innovation and how research is used for Customer Centricity
  • A different networking opportunity each night starting with a networking cocktail hour on Monday night followed by an optional Tuesday night Flamenco dinner in the city and networking breaks throughout the three days.
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Sponsors

  • Ciao

  • Chadwick Martin Bailey

  • Research Now

  • Survey Sampling

  • Socratic

  • Lightspeed Research

  • Harris Interactive

  • Interquest

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