Welcome to ePharma Summit 2010

Thank you for attending the 9th Annual ePharma Summit

Your attendance and participation helped to make it the most successful summit to date (and sold out) with over 450 emarketing professionals. ePharma attendees convened in Philadelphia to collaborate and discuss innovative digital marketing strategies to optimize e-channels and effectively deliver key brand messages. If you were not able to join us, you can download the brochure or access the agenda at a glance. Opt in today for updates on the 2011 conference! Click here for full video presentations from the 2010 ePharma Summit brought to you by Klick Digital.

Testimonials

ePharma Content Snapshot

	CONSUMER—Build awareness and advocacy, drive compliance
	HCP—Optimize the physician channel mix, deliver valuable on-demand education
	REGULATORY AND LEGAL—Identify current barriers, Understand FDA and DDMAC guidance for online promotion
	ROI—Analyze and employ the new measurement toolkit for digital media
	MOBILE TECHNOLOGY—Examine the best use of apps, ads and messaging
	SOCIAL MEDIA—Weigh in on who's doing it best and the ideal use of current tools and technology
	TRADITIONAL eMARKETING—Perfect the use of email, search and ads in your brand strategy
	HEALTHCARE REFORM—Evaluate proposed legislation and its impact on the pharma industry now and in the future

Featured Keynote

Chris Anderson
Editor in Chief, Wired Magazine
Author, "The Long Tail" & "Free: The Future of Radical Price"

*via live video feed*

Archived Webinars

Leverage Facebook to Build Communities and Disease Awareness Online
Presented by: Presented by: Tricia Geoghegan, Communications Lead, Neurology & ADHD, McNeil Pediatrics, A Division of Ortho-McNeil Janssen Pharmaceuticals, Inc., Johnson & Johnson

Insights and Perspectives from the FDA Public Hearing on the Use of Social Media and Internet for Health-Related Communications
Presented by: Jonathan Richman, Director of Business Development, Bridge Worldwide & Mel Halkyard, Global e-Capabilities Director, Eli Lilly & Company

Shifting Media, Shifting Minds
Presented by: Bill Drummy, CEO of Heartbeat Digital

Stay Connected

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In the News

Social networks provide comfort for patients
Recently in the Dallas Morning News, tell the story of how Jenny Scott became a blogger during her daughter's struggle with leukemia. In 2004, she began to share the story of her baby's cancer treat...
ePharma Summit: The Long Tail of the Pharmaceutical Industry
ePharma Summit 2010 took place this past February in Philadelphia. If you were unable to make it, we will now be presenting a weekly video series featuring all of the sessions from our event. Thi...

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