ePharma: ePharma Summit

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ePharma Summit

You wanted a straightforward program, superior content and more time for meaningful dialogue ePharma Summit delivers. We’ve “actioned” your feedback with: Insight from all of the customers that matter most including physicians, consumers, health plans, caregivers and digital health activists Best practices to create truly integrated campaigns across channels and around the world Examples of what works…and what doesn't An analysis of opportunities that exist as a part of government initiatives such as EHRs and eRX Tactics to provide value to your customers by selecting the right channels, the right content and the right timing for your speci c audience Examples on how to move beyond the pill and lead the convergence between HCPs, patients and payers by creating meaningful dialog that ultimately increases health outcomes Game-changing case studies and in-depth panels focused on non-personal promotion, mobile, social media, video, ROI (and ROE) measurement and sales force engagement	ePharma Chairmen that encourage energetic debates.
	Overall Industry Trends Paul Ivans President, EVOLUTION ROAD, Event Chair Implementation NOW Peter Dannenfelser Director of Marketing, Digital North America, JANSSEN PHARMACEUTICALS, Event Co-Chair
	Fresh perspectives from pharmaceutical thought-leaders that will grow your business
	The Future of Non-Personal Promotion Wendy Mayer Vice President, Worldwide Innovation, PFIZER, INC. Digital at the Forefront of Consumers' Minds Christine Sakdalan Vice President of Diabetes Marketing, Patient Centric Strategy and Solutions, NOVO NORDISK

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