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Welcome to ePharma Summit 2010

Thank you for attending the 9th Annual ePharma Summit

Your attendance and participation helped to make it the most successful summit to date (and sold out) with over 450 emarketing professionals. ePharma attendees convened in Philadelphia to collaborate and discuss innovative digital marketing strategies to optimize e-channels and effectively deliver key brand messages. If you were not able to join us, you can download the brochure or access the agenda at a glance. Opt in today for updates on the 2011 conference! Click here for full video presentations from the 2010 ePharma Summit brought to you by Klick Digital.

Testimonials

ePharma Content Snapshot

CONSUMER—Build awareness and advocacy, drive compliance
HCP—Optimize the physician channel mix, deliver valuable
on-demand education
REGULATORY AND LEGAL—Identify current barriers, Understand FDA and DDMAC guidance for online promotion
ROI—Analyze and employ the new measurement toolkit for digital media
MOBILE TECHNOLOGY—Examine the best use of apps,
ads and messaging
SOCIAL MEDIA—Weigh in on who's doing it best and the ideal use of current tools and technology
TRADITIONAL eMARKETING—Perfect the use of email, search and ads in your brand strategy
HEALTHCARE REFORM—Evaluate proposed legislation and its impact on the pharma industry now and in the future
Download the ePharma Summit Brochure
Download the ePharma Summit Newsletter

Featured Keynote

Chris Anderson
Editor in Chief, Wired Magazine
Author, "The Long Tail" & "Free: The Future of Radical Price"

*via live video feed*

Archived Webinars

Leverage Facebook to Build Communities and Disease Awareness Online
Presented by: Presented by: Tricia Geoghegan, Communications Lead, Neurology & ADHD, McNeil Pediatrics, A Division of Ortho-McNeil Janssen Pharmaceuticals, Inc., Johnson & Johnson

Insights and Perspectives from the FDA Public Hearing on the Use of Social Media and Internet for Health-Related Communications
Presented by: Jonathan Richman, Director of Business Development, Bridge Worldwide & Mel Halkyard, Global e-Capabilities Director, Eli Lilly & Company

Shifting Media, Shifting Minds
Presented by: Bill Drummy, CEO of Heartbeat Digital

Stay Connected

In the News

  • GSK's sales reps have new targets
    GSK's sales reps will soon be rewarded for the number of relationships they form with doctors instead of the number of drugs they sell. Bonuses will be based on the "individual achievements of sales...
  • How to moderate your YouTube account
    Dose of Digital recently had an excellent article about how Pharma should be using YouTube. Many companies, Pharma included, are fearful of what kind of comments they will receive via their social me...
Subscribe to the ePharma Summit blog.

SPEAKERS

Full 

List of Speakers

2011 SPONSORS

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