About the Event

WHAT

From the producers of FUSE, DDM is a breeding ground for design and creative leaders to share real world stories of proving that design and business are not mutually exclusive

What’s the difference between FUSE & DDM?

FUSE focuses on the synergy of strategy and design as it relates to your brand design. It showcases how brand strategists and creatives work together to deliver brand relevance.

DDM hones in on the actual practice of design management, the intersection of design and the business, specific tools and team management stories for getting stakeholder buy-in for design, educating non-creatives on the power of design and inspiring/fostering strategic design teams.

 

WHY

Good design or a concept is only half the battle, this event will provide you with the essential leadership techniques to sell design to non-creatives, foster creative, strategic integrated marketing teams and create a design-thinking business.

• Build connections with your industry to expand your network and strengthen your leadership skills.
• Surround yourself with like minded leaders, share tips on motivation, career pathing and global challenges.
• The conversations that are typically off the record take front stage at DDM. Learn how others are handling the same every day challenges as you.
• Concrete case studies show by example how to transform non-creatives into design enthusiasts.

WHO

Who Should Attend //
This event unites anyone in design or involved with the creative team at their organization. This includes professionals in the following functions: design management, creative direction, graphic design, package design/management, innovation, packaging engineering, structural/ industrial design, strategic planning, marketing, global branding/design, brand equity, recruitment/HR and research

WHERE We're back in San Francisco – the EPICENTER of DESIGN

Le Méridien San Francisco… the premier hotel choice in the heart of downtown is a perfect venue for Destination Design Management. A luxury hotel located in the heart of San Francisco's Financial District, the hotel is connected by a landscaped pedestrian bridge to the historic Federal Reserve Building, and the shops, entertainment, and cafés of the dynamic Embarcadero Center. Le Méridien is also steps away from San Francisco's main leisure attractions such as Chinatown and the California Street cable cars, with easy access to Fisherman's Wharf and Ghirardelli Square. The guest rooms are spacious and many offer sweeping views of the bay as well as the city. The rooms have an attractive, contemporary décor and appointments with fi ne furnishings. Accommodations are 100% non-smoking and are equipped with wired and wireless High Speed Internet Access, plush robes, beds with 300-count Frette sheets, down duvets, and a Nakamichi stereo/CD player. Room service is available 24 hours a day.