March 9-11, 2009 • Hyatt Regency Coconut Point • Bonita Springs, FL

The Action

Tuesday, February 26, 2008 • THE ACTION TRACK

Concurrent Sessions Begin. Sessions are 45 minutes each with 10 minutes between sessions for switching.
Feel free to jump around between tracks. This is your conference experience to customize. Enjoy!

The Action Track

1:30

Accelerate the Action by Connecting Customer Information with Business Priorities

Kirby Drysen, Senior Director, Customer Listening, CISCO SYSTEMS

2:25

Driving Action at the Front Lines through On-demand Access to Personalized Dashboards

Jennifer Beyer-Lacey, Senior Manager, FIDELITY INVESTMENTS

3:40

Turning Customer Research into Relevant Communications. A Blue Cross Blue Shield Case Study

Armando Luna, Jr., Vice President, Strategic Marketing, BLUE CROSS BLUE SHIELD OF FLORIDA

4:35

Engagement of Stakeholders Is Key To Alignment of Actions Critical to Realizing the Value of Customer Loyalty Programs

Steven Lachowski, Vice-President, Regional Development, HUSKY INJECTION MOLDING SYSTEMS LTD.

Wednesday, February 27, 2008 • THE ACTION TRACK

8:00 Grab some coffee and get charged for another exciting day.

Concurrent Sessions Begin. Sessions are 45 minutes each with 10 minutes between sessions for switching.
Feel free to jump around between tracks. This is your conference experience to customize. Enjoy!

The Action Track

8:30

Getting the Right Information into the Right Hands at the Right Time

Shawn Tronier, Senior Market Research Manager, MICROSOFT

9:25

Engage So They Act: Building Advocacy Networks to Set the Stage for Improving the Customer Experience. A Cardinal Health Case Study

George Taylor, VP Customer Loyalty, CARDINAL HEALTH