| Speakers
SPEAKERS
| Keynotes |
 DAN HEATH,
Author of Made to Stick & Switch
|
 INEZ BLACKBURN,
President, MARKET TECHNIQUES AND INNOVATIONS & Author of Pride Passion Profit 7 Steps to Category Development |
 MARC GOBÉ, President, EMOTIONAL BRANDING & Author of Emotional Branding
|
 SCOTT DAVIS,
Chief Growth Officer, PROPHET & Author, The Shift |
| Retailers |
- Chris Huot, Director, Category Management,
ACE HARDWARE
- Hilary Bloch, Category Manager, ACE HARDWARE
|
- Eli Getson, SVP. GMM, GOLFSMITH INTERNATIONAL
- Reggie Jonaitis, Senior Category Manager, Merchandising, OFFICEMAX
|
| Brands |
- Craig Geiger, Director of Category Management & Shopper Insights, BARILLA USA
- Tiernan Summins, Director, Shopper Insights,
THE KELLOGG COMPANY
- Joe Bourland, Director, Category Management – North America, KIMBERLY CLARK
- David Campbell, Vice President, Category Management Services,
THE COCA-COLA COMPANY
- JD Spangler, Director of Category Development, HANESBRANDS, INC.
|
- Carmen Brace, Integrated Customer Marketing, Dir., Category Leadership, CONAGRA FOODS
- Don Baker, VP Pricing and Category Selling Strategies, SARA LEE
- Carla DiGiovanni, Director of Training, SARA LEE
- Bob Keahiloa Wong, Director, Category Leadership, DEL MONTE FOODS
- Heath Rigsby, Director of Sales Planning & Category Strategies, BURT'S BEES
- Peter Naumann, Director of Category Development, PHILIPS CONSUMER LIFESTYLE
|
- Carolyn Hendriksma, Sr. Director Customer Strategic Insights,
THE HERSHEY CO.
- Tom Kersten, Sr. Manager, Retail Category Development, MICROSOFT
- Jonathan Nell, Director, Shopper Marketing, DIAGEO NORTH AMERICA
- Christopher Witte, National Director of Customer and Category Insights - Gatorade and Tropicana, PEPSICO
- Wanette Wise, Vice President, Category Leadership, THE KELLOGG COMPANY
|
| Industry Thought-Leaders |
- Michael R. Murphy, Ph.D., Research Manager, US, FIFTH DIMENSION
- Alison Chaltas, Principal, INTERSCOPE
|
- Joe Beier, Principal, INTERSCOPE
- John Dranow, CEO, SMARTREVENUE
- Gordan Wade, Partner, RETAIL PERFORMANCE GROUP, LLC
|
- Dard Neuman, President of Insights, SMARTREVENUE
- Jennifer Avery, Senior Vice President, Insights, SMARTREVENUE
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