The Medicaid & Medicare Marketing & Enrollment Congress is canceled.

Please contact IIR Customer Service at 888-670-8200 for more information about transfer to our Medicaid Managed Care Congress

Implement Marketing Procedures and Contract Language to Comply with Federal Regulations
Explore using collaborations and partnerships to create brand reorganization and loyalty
Reduce churn while increasing member satisfaction
Identify specific issues that arise when working with the dual eligible population
Communicate and listen to providers to better address their needs
Explore proactive measures to increase healthy behaviors: incentives, pay-for-performance, etc.
Tap into outreach strategies that improve HEDIS measures
Utilize the latest technology to maximize outreach efforts and reach unique populations
Tap into the patient’s views of community agencies assisting with their healthcare and HMOs
Leverage all aspects of the care management model driving the medical home and member retention
Utilize members as advocates for their own healthcare rights
Uncover how online communities can be a useful tool when you have little or no budget to work with